Our Process

Study, Develop, Implement, and Measure

THE PROMARK PROCESS

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STUDY
Review Current Operations
Culture and Personality of Dealership
Habits

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DEVELOP
Create Custom Processes
Discuss Changes in Management
Work with Team

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IMPLEMENT
Change Management
Constant Communication

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MEASURE
Monthly Roundtable Meetings
Real-time Data
Create Accountability
Reporting Platform (DMS)

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STUDY

Habits

What good processes do you already have in place?
  • What are the key drivers of your success thus far
  • What people in your dealership have been instrumental to the development and implementation of these processes
  • What practices are illegal or are potentially damaging to your CSI and reputation
What are the areas that can be improved to create opportunity for your business to be more efficient, more effective, and more profitable?
  • Discover the roadblocks to implementing new strategy; what physical restraints exist at the dealership and which people will resist the new processes
What bad habits exist in the dealership that need to immediately change whether or not we agree to create a partnership?
  • What practices are causing you to unnecessarily hemorrhage money

Review Current Operations

  • Identify your sales process as it relates to F&I
  • Review your desking system and payment quoting process for compliance and effectiveness
  • Review your F&I selling system for compliance and effectiveness
  • Assess your organizational effectiveness in meeting the legal requirements of today’s car dealer

Culture and Personality of Dealership

  • Identify the marketing and selling style of your organization
  • Identify your current income strategies and customer service goals
  • Assess the willingness of your organization to change
  • Assess your willingness to require change

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DEVELOP

Create Custom Processes

From our study results we will provide to you a customized array of process changes and outline new processes designed to meet your personal and business goals while preserving your legacy and the manner in which you want to conduct business

Discuss Changes with Management

Should you agree to our proposed solutions, we will decide together which of our strategies you are willing to support and we will lay out these to your management team along with step-by-step plans for their implementation

Foster Management Buy-in

Along with you, we will ask your management team for their commitment to our partnership and the successful implementation of your organization’s new strategies for success by including them in the development of our solutions and showing management the direct benefit to their people, the dealership and to them personally.

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IMPLEMENT

Change Management

The key to sustained improvement and lasting change is in the manner in which that change is implemented. We specialize in managing change and creating a true “F&I Culture” for your dealership. We do this by creating short-term goals that are easy for your people to understand and implement. We also understand that change is not an event that can be forced in just a few weeks. Lasting change takes time and diligent effort to become the normal.

Constant Communication

The key to our success is and always will be communication. We create an atmosphere of transparency and frank interaction with you and your people. We also understand that our strategies and methods may require modification midstream in order to create the results we ultimately desire. We are physically inside your dealership weekly to make sure we have strong communication with your people. We also create a formal meeting schedule with owners and managers to discuss our progress, our successes and our failures

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MEASURE

Monthly Roundtable Meetings

We create a fixed, monthly platform for communication among the management, owners and your ProMark development team. This meeting focuses on profitability measurement, short-term goal progress and long-term goal creation. This format also serves as a forum for shared best practices and problem solving.

Real-time Data

Even in sports, you need to keep score if you want to improve. Our online reporting platform provides up-to-date information at your fingertips directly from your DMS system. We provide analytics that allow you, your management team and us to inspect even the most detailed results of our combined efforts. As is with most of our current clients, you will find it hard to imagine how you managed your F&I and sales operations without it.

Create Accountability

Through constant communication and presence in your dealership, we not only lay out a game plan for success, we monitor everyone’s role in its progression. Each member of your team will be given clear goals and processes to follow. The successful execution of which will be monitored, reassessed and critiqued as part of our development efforts. Teaching your people to fish creates lasting, positive change.

SPECIAL OFFER

ProMark will provide you with an extensive study of your F&I operations and include our top 3 recommendations to improve your bottom line FREE of charge - Study includes up to one full day of in-dealership information gathering and interviews. - Study includes an examination of your current reinsurance portfolio to report on its effectiveness and provide risk management recommendations.

Contact Us

THE PROMARK GUARANTEE

If we don’t improve your PVR by at least $200 in the 1st 120 days, should you desire, we will help you move your business to another provider and terminate our relationship with us no questions asked.

CONTACT US

ProMark F&I Services, LLC
30 Jackson Rd. Suite C-4
Medford, NJ 08055

OFFICE   9am - 5pm M-F

SALES     9am - 8pm M-F
                9am - 5pm SAT